Digital Marketing Executive (3+ years of experience)
Jhamsikhel, Lalitpur, Nepal
Location: Jhamsikhel, Lalitpur, Nepal (Rain Nepal Office)
Department: Fulfillment – Digital Marketing
Reports to: Digital Marketing Manager
Role Overview
The Digital Marketing Executive will assist in planning, implementing, and optimizing paid campaigns across multiple digital platforms. You’ll be part of a dynamic cross-functional team managing accounts for U.S.-based clients, focusing on achieving performance targets, accurate reporting, and creative collaboration.
Key Responsibilities
- Execute and monitor paid campaigns on Meta Ads, Google Ads, and YouTube.
- Perform keyword research, ad copywriting, A/B testing, and budget pacing.
- Track and analyze performance data using GA4 and Looker Studio dashboards.
- Collaborate with creative and content teams to develop high-performing ads.
- Implement conversion tracking and event setup via Google Tag Manager.
- Assist in preparing weekly/monthly performance reports for clients.
- Identify trends, insights, and areas for optimization to improve ROI.
- Support account managers in managing communication and updates with U.S. clients.
- Maintain up-to-date documentation of campaign procedures and reports.
- Learn and contribute to programmatic advertising workflows under guidance.
Requirements
- 3+ years of hands-on experience in digital marketing or paid media management.
- Strong working knowledge of Meta Ads Manager and Google Ads platforms.
- Experience with GA4, GTM, and data reporting tools is preferred.
- Strong analytical and problem-solving skills.
- Basic understanding of programmatic advertising (training will be provided).
- Attention to detail and ability to multitask in a fast-paced environment.
- Excellent written and verbal communication skills.
- Meta or Google Ads certification preferred but not mandatory.
What We Offer
- Competitive salary and performance incentives.
- Hands-on experience managing large-scale U.S. ad accounts.
- Structured training and mentorship from senior managers.
- Access to global tools, data systems, and reporting dashboards.
- Career growth path toward Senior Executive or Account Manager roles.
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