PRIVACY & ADVERTISING POLICY

Last Revised: July 2026

The App Development and Marketing Company, Inc., a California corporation, doing business as RAIN and Rainlocal ("RAIN," "we," "our," or "us"), respects your privacy and is committed to protecting the personal information you share with us.

This Privacy & Advertising Policy explains how we collect, use, disclose, protect, and retain personal information when you visit rainlocal.com and its related websites (the "Site") or engage our services. Please read this Policy carefully to understand how we collect, use, protect, and otherwise handle your Personal Information.

What Personal Information We Collect

We collect information that identifies, relates to, describes, or could reasonably be associated with an individual ("Personal Information"). Depending on how you interact with us, this may include:

• Contact Information: Name, company name, mailing address, email address, phone number, job title, and other information you voluntarily provide through forms, email, phone, or other communications.

• Financial Information: Billing information, payment card or account details, and other information necessary to process transactions for our services.

• Technical & Usage Information: IP address, domain server, browser type, operating system, device information, pages visited, referring URLs, timestamps, and other usage data collected automatically through cookies and similar technologies. On its own, this information does not personally identify you, but it may be combined with other information to identify an individual in context.

• Demographic Information: General location information, ZIP code, age, income range, and other demographic information voluntarily provided through forms, surveys, or onboarding.

Sensitive Personal Information

We generally do not collect or process "Sensitive Personal Information" (such as government-issued identification numbers, financial account credentials, precise GPS tracking, biometric identifiers, or sensitive personal characteristics) through the Site unless it is voluntarily provided by you or required for a specific business purpose.

When We Collect Information & Third-Party Data Responsibilities

We collect Personal Information when you fill out a form on our Site, register for or order a product or service, email us, communicate with us by phone, post to any chat group, bulletin board, or forum we operate, complete a survey or contest entry, or otherwise enter into a transaction with us. If you submit Personal Information about a third party through the Site, you are responsible for that information and confirm you have the right to share it.

Do You Have to Provide Personal Information to Us?

Where we need to collect Personal Information by law, or under the terms of a contract we have with you, and you do not provide that information when requested, we may not be able to perform the contract or provide the product or service you have requested. If this is the case, we will notify you at the time.

Do We Use Cookies and Similar Technologies?

We use cookies and similar technologies, including pixels, tags, web beacons, and analytics tools, to operate our website, improve user experience, understand how visitors use our Site, avoid showing repetitive advertising, and support our advertising and marketing activities.

These technologies generally fall into three categories:

• Essential Cookies: Required for website functionality, security, and remembering user preferences.

• Analytics Cookies: Help us understand website usage, improve performance, troubleshoot issues, and enhance our services.

• Advertising Cookies: Help measure advertising effectiveness, prevent repetitive advertising, and deliver more relevant advertising across websites, applications, and devices, including on third-party websites.

Third-Party Providers

We may work with third-party analytics and advertising providers, including Google, Meta, and other marketing platforms, that use cookies or similar technologies in connection with the services we provide. These providers process information in accordance with their own privacy policies.

Managing Your Preferences & Universal Opt-Out Signals

You can choose to have your browser warn you each time a cookie is being sent, or you can turn off all cookies through your browser settings. Each browser is different, so review your browser's help documentation for instructions specific to your browser. Disabling certain cookies may affect website functionality and some of our services may not function properly.

Use of Artificial Intelligence (AI)

We may use artificial intelligence ("AI") technologies to assist with content creation, campaign optimization, reporting, analytics, workflow automation, and other business operations.

• Human Oversight: AI tools are used to support our employees. Final marketing recommendations, campaign decisions, and client deliverables remain subject to human review and oversight.

• Data Protection and Model Training: We do not use client or consumer Personal Information to train publicly available third-party AI models.

• Vendor Obligations: When AI service providers process information on our behalf, they do so under contractual confidentiality, security, and data protection obligations consistent with this Privacy & Advertising Policy.

How We Use Personal Information

We may use Personal Information to:

• Provide and deliver our services and fulfill your requests.

• Complete transactions you have requested.

• Send periodic communications regarding your order, project, or other products and services.

• Communicate regarding projects, support requests, and service updates.

• Improve our website and services.

• Run ads and promotional materials, and analyze and optimize advertising campaigns.

• Verify your qualifications for certain products or services and bill you accordingly.

• Maintain website security and prevent fraud.

• Comply with legal and regulatory obligations.

Legal Basis for Processing

We will only use your Personal Information when the law allows us to. Where applicable, we process Personal Information based on one or more of the following legal grounds:

• Where you have provided consent for us to use your Personal Information.

• Performance of a contract we are about to enter into or have entered into with you.

• Where it is necessary for our legitimate business interests, or those of a third party, and your interests and fundamental rights do not override those interests.

• Compliance with an applicable legal or regulatory obligation.

How You Can Control Our Use of Your Personal Information

You may decline to provide us with Personal Information and/or decline to enter into transactions with us. You may also contact us at any time at info@rainlocal.com to:

• Review and update your Personal Information that we have already collected.

• Rectify or correct your Personal Information.

• Request that we erase or delete your Personal Information.

• Choose whether you wish for us to send you information about RAIN or promotional material from our partners.

• Choose whether you wish for us to share your Personal Information with third parties.

• Opt out of future communications from us.

You also have the right to lodge a complaint with a data protection supervisory authority, the identity of which may depend on your location.

Third-Party Service Providers & Disclosures

We work with trusted third-party service providers that support our operations, including website hosting, payment processing, analytics, advertising platforms, CRM systems, client dashboards, and other technology providers. These providers receive only the information necessary to perform services on our behalf and are contractually required to protect that information.

• Direct Offerings & Storage: We do not include or offer third-party products or services directly on our website. All transactions are processed through a payment gateway provider and are not stored or processed on our own servers.

• Vendor Reviews: We regularly review each third-party service provider's privacy and advertising policy to confirm it remains current with applicable regulatory requirements, including requirements relating to audiences for credit, employment, or housing campaigns. From time to time we will add new third-party services to run ads only after a thorough examination of their advertising policies. See our updated list of advertising partners at rainlocal.com/3rd-party-vendor-list.

Third-Party Disclosure Situations

We may share your Personal Information with third parties in the following situations:

• With our business partners, suppliers, and subcontractors who provide services to us, or where necessary to perform a service you have requested, such as processing payment information you provide to us.

• With analytics and search engine providers to help us improve and optimize our services (generally in a form that does not directly identify you).

• With our professional advisors, such as lawyers, accountants, and financial advisors, if needed for our own professional advice.

• With law enforcement or regulatory authorities if required under law, legal process, or court order.

We do not sell personal information in exchange for money. However, our use of third-party advertising cookies, pixels, and similar technologies, such as Meta Pixel and Google Ads, may constitute a "sale" or "sharing" of personal information under California law for purposes of cross-context behavioral advertising.

Advertising Practices and Regulatory Compliance

• Consumer Financial Protection Bureau (CFPB): We are a digital marketing service provider that delivers advertisements to consumers on behalf of our clients across various platforms, following the laws and regulations set forth by the CFPB, and strictly adhering to the Consumer Financial Protection Act (CFPA), including UDAAP prohibitions. Our designation by the CFPB is a "service provider," and we perform all duties in full regulatory compliance, with all strategies and final creatives clearly communicated to and approved by our client.

• Audience Targeting & Non-Discrimination: We provide audience targeting to a broad base and do not target or exclude audiences on the basis of "protected classes" (including race, ethnicity, religion, beliefs, age, sexual orientation, gender identity, disability, physical or mental health, parental status, marital status, zip code, financial status, voting status, union membership, criminal record, or name).

• Special Ad Categories: We, along with our third-party service providers, designate financial campaigns as "Special Ad Category." Special Ad Category campaigns for credit, employment, or housing opportunity ads have limited or unavailable targeting options, consistent with platform and regulatory requirements. We do not intentionally create audience targeting strategies designed to unlawfully discriminate against protected classes.

Data Security, Retention, and Redress

Your Personal Information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems and are required to keep it confidential. We maintain reasonable administrative, technical, and organizational safeguards designed to protect Personal Information against unauthorized access, disclosure, alteration, or destruction. All transactions are processed through a payment gateway provider and are not stored or processed on our own servers.

• Retention: We will only retain your Personal Information for as long as necessary to fulfill the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. Retention periods are determined based on amount, nature, sensitivity, potential risk of harm, purpose of processing, and legal mandates.

• Incidents & Breach Response: If a security incident involving Personal Information occurs, we will respond appropriately and provide any required notifications without unreasonable delay and in accordance with applicable law.

• Individual Redress Principle: We adhere to the Individual Redress Principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law, including recourse to courts or government agencies to investigate and prosecute noncompliance.

U.S. State Privacy Rights

Residents of California and other states with applicable consumer privacy laws, including the California Consumer Privacy Act (CCPA) as amended and expanded by the California Privacy Rights Act (CPRA), may have certain rights regarding their Personal Information, subject to applicable legal limitations. Depending on your state of residence, these rights may include:

• Right to Know & Access: Request to know what Personal Information we collect, how it is used and shared, and access your Personal Information.

• Right to Request Deletion: Request deletion of Personal Information collected from you, with some exceptions.

• Right to Request Correction: Request correction of inaccurate Personal Information.

• Right to Opt-Out: Request to opt out of the sale or sharing of your Personal Information, where applicable.

• Right to Limit Sensitive Data: Request to limit the use and disclosure of sensitive Personal Information collected about you.

• Right to Non-Discrimination: Receive equal service and non-discrimination for exercising your privacy rights.

• Right to Complain: Lodge a complaint with a data protection supervisory authority.

Submitting Requests & Authorized Agents

We regularly review our third-party vendors to help ensure compliance with these laws. To submit a privacy request, contact us at info@rainlocal.com. You may also designate an authorized agent to make a request on your behalf; in such cases, we may require written verification of authorization and identity before processing. We will respond to all verified requests in accordance with applicable state law.

Email Communications & CAN-SPAM Compliance

RAIN complies with the CAN-SPAM Act. We collect your email address to send information, respond to inquiries or requests, and market to our mailing list or continue to send emails to clients after an original transaction has occurred.

To be in accordance with CAN-SPAM, we agree to:

• Not use false or misleading subjects or email addresses.

• Identify the message as an advertisement in a reasonable way.

• Include the physical address of our business headquarters.

• Monitor third-party email marketing services for compliance, if one is used.

• Honor opt-out and unsubscribe requests quickly.

• Allow users to unsubscribe using the link at the bottom of each email.

If at any time you would like to unsubscribe from future emails, you may do so using the unsubscribe link in our emails or by emailing us at info@rainlocal.com.

International Visitors & General Inquiries

International Transfers: Information collected or received may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where privacy laws may not be as protective as those in your jurisdiction. If you are located outside the United States and choose to provide information to us, you understand your information may be transferred to and processed in the United States or any other country in which we operate.

Information Not Contained in This Privacy Policy: You may request from RAIN, at any time, specific information regarding whether your Personal Information has been stored, and may consult with us to learn about the information stored and its origins, to verify its accuracy, or to ask that your Personal Information be supplemented, cancelled, updated, or corrected. You may request that your Personal Information be transformed into an anonymous format, or that any data held in violation of the law be removed, as well as oppose its processing for any legitimate reason.

Changes to This Policy

We reserve the right, at any time and without prior notice, to add to, change, update, or modify this Privacy & Advertising Policy, simply by posting the change, update, or modification on the Site. Any such change, update, or modification will be effective immediately upon posting. Revisions will be reflected in an updated "Last Revised" date at the top of this page.

Contact Us

If you have any questions regarding this Privacy & Advertising Policy, you may contact us using the information below:

The App Development and Marketing Company, Inc.

Doing Business As RAIN / Rainlocal

2121 Avenue of the Stars, Suite 800

Los Angeles, CA 90067

Email: info@rainlocal.com

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