Job Description
UX/UI Designer – Landing Page Optimization
RAIN is a thriving digital marketing agency primarily serving the financial industry. We are building a world-class team with one goal: to drive traffic to our clients’ website landing pages and convert it—and that’s exactly where you come in.

In this role, you’ll work closely with our senior UX designer, assisting with preliminary UX research, file set-up, and design. You’ll work through UX processes while helping to create effective, visually appealing, and conversion-focused landing pages.

Our deliverable package is centered on landing page optimization recommendations, as outlined above. While this remains our primary focus, we also have a range of ongoing projects that require UX/UI design support on an as-needed basis. These initiatives include, but are not limited to, maintaining and enhancing our own website, advancing our client dashboard experience, supporting full website redesigns for clients, and designing and implementing funnel-based websites.

Key Responsibilities:

• Help with data collection, usability analysis, and preparing design assets.
• Figma File Setup – Organize Figma pages, and maintain consistency across projects.
• Design responsive landing pages that: (a) will optimize conversions from ad traffic arriving at the page, (b) align with client branding and banking compliance, and (c) which are ultimately implementable when considering the restrictions of a given client’s CMS platform.

• Stay up to date with the latest web design trends, SEO recommendations, advertising best practices, and related emerging technologies.
• Utilize and explore emerging technologies such as ChatGPT to streamline and improve workflows.
• Other duties as our company, and your role in it, inevitably grows.

Requirements:‍

• Bachelor’s degree in Design, Human-Computer Interaction, or a related field, or equivalent professional experience.
• Familiarity with the UX process, with particular emphasis on UI and visual design.
• Strong ability to professionally and effectively articulate these concepts with our clients
• Experience working with Figma, Sketch, Adobe XD, or similar
• Strong attention to detail and ability to organize and structure design files

It’d be nice if you had:‍

• Working HTML/CSS knowledge
• Functional understanding of SEO concepts
• Knowledge of basic UX design accessibility principles
• Experience working with Google Tag Manager (GTM) and Google Analytics 4 (GA4)
• General understanding of finance industry products (Most of our clients are regional banks and credit unions)
• General understanding of marketing and advertising principles, especially pertaining to digital marketing campaigns

Software you’ll use:

• Figma
• Webflow
• Microsoft Teams Suite